What is the role o f packaging?
1 Defender：The most basic purpose of packaging is to protect the products. Some times, packaging also protect customers. It can point out some important information, such as components, time limit and age limit.
2 Advertiser: A fine packaging design can play the same role with advertisement. The colors, typefaces and styles may increase consumers’ purchase desire.
Who do you consider to be a good packaging designer?
Naoto Fukasawa is a Japanese industrial designer. His works are interesting, clear and have strong personal style.
What is a carbon footprint?
A carbon footprint is the total amount of CO2 and other greenhouse gases emitted over the full life cycle of a product or service. For example, a man drives a car on the road and turn around to leaving a carbon footprint. It means people’s energy awareness and behavior can impact the natural world.
What is green packaging?
Green packaging is also called environmental friendly packaging. It means the packaging will not harm ecological environment and human health and can be reused.
What is traffic light labelling?
Traffic light labelling shows the food contains three levels of fat,saturated fat, suger and salt which the consumer wants to buy. It can help consumers to find more healthy, nutritionally balanced food in the shortest time.
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